About us

Captivate about 01

Helping brands to

Achieve Success

Captivate Marketing focusses on the tools and tactics associated with amplifying our clients' brands including (but not limited to the following):

Strategy – marketing and advertising

Corporate Identity - company logos (new and enhanced) and all related marketing collateral – stationery (soft and hard), business cards etc

Web design – new and improvements to existing – we have created and improved a host of websites and we can either manage these or train your staff to manage its contents

Out of home media – e.g. outdoor billboards – sourcing sites for advertising, obtaining approvals (landlord and councils), creation of adverts and erecting and flighting

Quality visual brand displays – flags, banners, gazebos, brand shades, fabric display mechanisms ideal for retail environments and so much more

Captivate believes in finding the best possible partners in each specialisation of marketing and advertising to collaborate with to help meet the client’s needs.



Captivate Collaborators 02

Captivate believes in finding the best possible partners in each specialisation of marketing and advertising to collaborate with to help meet the client’s needs.

Business Strategist, Marketer & Brand Practitioner

Tod Ridgway


BA (English and Industrial Psychology);
PDBA; MBA (Global investment strategy)

Experienced business strategist, marketer and brand practitioner with 20 years cumulative experience in financial services, marketing and advertising. Worked alongside large global brands across diverse, complex geographies. Skilled in business and marketing strategy development, and implementation; negotiation; project and team management; brand building and management; and innovation.

CTB Designer

Caitlin Truman-Baker


Some people think in words. Others think in pictures. I’m a picture person.

I was born with the passion to become a graphic designer and have always been drawn to things visual. In my work I have been fortunate enough to receive briefs that are constantly challenging and refreshingly varied. Drawing on different kinds of inspiration and using a variety of tools such as typography, photography, illustration, colour and a strong sense of space, I aim to create clear, conceptual and visually strong designs.

Influenced by people, places (especially Africa) and everyday situations, by man-made shapes and natural forms; I look at neutral colours and vivid brights, at textures and light; I’m inspired by contrast and mystery, by life and the ever-changing mix it throws at us. This all finds a way into my work: From simple and clean to chaotic and busy, my portfolio is diverse and my designs highly versatile. This is a necessity for me because it keeps me energized, and a benefit for my clients because it keeps the work unique.

I work with my clients to understand their objectives and maximise their brand’s potential, adapting my style and tone to match each job’s needs. I am involved throughout the process, from initial concept through to finished artwork and printing, if a client wishes. I commit myself to each project, not just because it’s good business but because I find it hard to detach myself.

Every job or personal project is an adventure; an opportunity to explore, a chance to engage and inspire, to have fun, to fulfil my passion. I am incredibly fortunate to do for a living what I love to do in my life.

Senior Creative Lead

Michelle Caley


I am a senior, female creative lead and have worked extensively across integrated campaigns - TV, video, print, digital and experiential.
I have worked mainly in fashion retail and FMCG sectors across global markets namely UAE, Africa, Thailand, Singapore, India and South Africa.
I am curious and enjoy finding unique solutions for every brief. I have run highly creative and effective teams of designers, art directors and artworkers; overseeing and steering work from concept to final ouput. I enjoy collaborative work and will happily take direction as well as mentor. I am client-facing and comfortable articulating ideas.

Strategic Creative Conceptualiser

Mike Bond


Michael Bond was initially schooled as a designer, who went on to become proficient as an art director and copy writer and is now regarded as a strategic creative conceptualiser.

He began his advertising career with his first agency in 1985, which was named Grey Bond & Curtis. Over the years the agency had grown and morphed into Lindsay Smithers Bond and eventually into FCB Bond, which was regarded as one of the biggest and most creative agencies in Durban.

He personally has handled a huge array of accounts for a multitude of companies over the years, such as Unilever, Tongaat-Hullet, RCL Foods, Tiger Brands, Trellidor, Corobrick, Rainbow Chickens, Mondi, Alusaf, Three Cities Group, Nivea, Petronet, Kia Motors, University of Natal, East Coast Radio, Radio Gagasi, Radio Ukhozi, Beare’s, Game, The Hub, Ushaka and many others.

During his time in the advertising world Michael has been awarded over 50 international and national awards, which include gold at the Clios, New York Festivals, London International, Cannes and the South African Loeries.

Today he consults to various advertising agencies and corporates, across South Africa, in his private capacity.

Art Director

Marco Fuini


A creative spirit, driven to deliver innovative and highly effective visual communications solutions across brand identity, print advertising, packaging and digital media.
I’m a natural communicator, who always asks “why” and am able to quickly get to the core of the business or marketing problem, proposing communications solutions that are always on brief and strategically aligned.

With more than 20 years’ experience in Advertising and Art Direction, I have conceptualised, created and project managed large national campaigns across a variety of industries but am equally comfortable building brands from the ground up too.

Customised Digital Communication Specialists

Loud Crowd Media


At Loud Crowd Media we don’t believe in half measures. We believe you need to hit the market place with a bang to be heard. Competition is plentiful and it is essential your brand or business makes significant noise. This is achieved through ingenuity, careful planning, technological savvy and constant innovation.

We are a full service agency specialising in a wide range of customised digital communication solutions including website and app design, development and hosting. Based in the beautiful town of Umhlanga, Durban, we service clients locally and all over the world.

Visual Brand Display Solutions



yesman is an established manufacturing company with over 17 years experience, specializing in the visual advertising industry for both indoor and outdoor applications. Our client partnerships allow us to continually develop ground breaking product ranges in this fast, portable and dynamic sector.
The product range includes but is not limited to flags, banners, gazebos, dye sublimation printing and large format digital printing. We print and manufacture marketing material for indoor and outdoor applications on fabric, vinyl and a host of other substrates. Our ability to customize our range as well as tailor-make marketing material to suit customer needs is what defines us as a flexible one-stop shop.

Our various global patents, registered designs and trademarks protect our intellectual property, positioning us as a preferred supplier to leading global brands. Proudly South African, our low cost infrastructure provides a cost effective and ever widening range of products for the local and export markets.

Outdoor Advertising Solutions

Tractor Outdoor


Tractor Outdoor is a premier outdoor advertising solutions company offering expertly situated advertising space in the major cities of South Africa. We believe in providing the highest standards of service in the industry and go the extra mile to keep our clients happy.

Our clients

Captivate works 03

Contact us